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Why More Moms Are Turning to Coaching

More mothers are working with coaches than ever before, and it's not hard to understand why. Here's what motherhood coaching actually is, who it's for, and what it can help you work through.
motherhood

More women are entering motherhood with a strong sense of who they are: from their careers and values to what they want from life. But when the baby arrives, so many of those plans are turned upside down. Maybe it's the sleeplessness or additional mental load - the question "where did I go?" starts to rear it's ugly head.

This is why more mothers are turning to motherhood coaching than ever before. Something has changed...fundamentally, permanently...and they want support navigating it.

Motherhood is an identity shift

There's a term for it: matrescence. The developmental transition a woman goes through when she becomes a mother. It's as significant as adolescence: a complete reorganisation of identity, priorities, relationships, and sense of self. And yet it receives almost none of the same recognition or support.

In the US especially, the healthcare system checks in at six weeks and considers its job done. The cultural narrative tells you to be grateful. And the version of yourself that existed before - the ambitious, independent, clear-headed woman you spent years becoming - can start to feel very far away.

Until you can find a safe space to process the emotions that come with this new territory, it can feel overwhelming.

What mothers are talking about in coaching sessions

The women who work with motherhood coaches aren't in crisis. They're navigating the gap between who they were pre-baby and who they want to transform into. This isn't always as easy as it sounds. They do this while also keeping a small human alive, managing a career, and trying to maintain something resembling a relationship with their partner. A life coach for mothers meets you exactly in that gap.

Here are some of the most common things they come looking for help with:

1. Reclaiming themselves after a loss of identity.

The version of yourself you used to be feels distant. You love your child completely. And you also miss yourself. Both things can be true at the same time.

2. Navigating their return to work.

Going back after maternity leave is one of the most emotionally complex transitions a woman will make in her career. The office politics, mom guilt, change in identity, combined with the ambition that's still present alongside all of - these aren't easy challenges to tackle on your own.

3. The invisible load.

Most of us know about the mental load of motherhood. It's real, well-documented, but still massively underestimated. Coaching can help you understand what you're carrying, what needs to change, and how to have the conversations that might lighten your load both at home and in the office. (Our coach, Ali, has a great session around this!

4. Balancing your ambition at home with your career ambition.

You still want to build things. You still have goals. You're not willing to let motherhood be the end of your professional story. A coach helps you figure out how to balance the two without the endless guilt.

5. The relationship with your own mother.

Becoming a parent tends to surface everything you absorbed about parenting, about women, and about what you're supposed to want in this new chapter. A coach will help you navigate this change and make intentional decisions around how you want to manage it.

Why coaching, specifically?

Therapy is extraordinary and for many mothers it's one of the most important things they'll ever do. But therapy and coaching do different things.

Therapy helps you understand where your patterns come from. Coaching helps you change them. Many mothers find they need each at different moments in time - the deep inner work alongside the practical forward momentum.

What coaching offers that's specific to this season of life is a space that's entirely yours. Not about the baby. Not about your partner. Not about work. About you - what you want, what you're building, who you're becoming.

For a lot of mothers, that's what they're most starved of.

The women who get the most from motherhood coaching are the ones who are ready to stop waiting for things to feel normal again, and start building a version of normal that actually works for them.

At Revie, we have coaches who specialize in the motherhood transition: identity, return to work, the invisible load, and everything in between. You can browse coaches and book a Signature Session directly. No discovery call, no big packages - so you can get right to work.

Regan Oelze
she/her
Career & Empowerment Coach
Ambivert
Burnout
Chronically III
Work with Regan
Regan Oelze
she/her
Career & Empowerment Coach
Ambivert
Burnout
Chronically III
Work with Regan
Feeling stuck?
Not sure where to start? We’ll show you exactly what kind of support you need, how to get started today, and who can help.
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Meet our other coaches.

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Colinda Latour
she/her
Self-Love Coach
Ambivert
Empath
Expat / Immigrant
Lauren McConnell
she/her
Creative Business & ADHD Coach
Ambivert
Empath
Chronically III
Neurodivergent
Amy Kelly
she/her
Nervous System & Life Reset Coach
Burnout
Empath
Extrovert
Kelli Hendrickson
she/her
Career and Leadership Coach for women in STEM
Ambivert
Burnout
Mental Health Cycles
Parent
Julia Shteynberg
she/her
Money Coach for High-Earning Women
Expat / Immigrant
Ex-Corporate
Diane Miller
she/her
Somatic Guide, Nervous System Educator, Breathwork Facilitator, International Retreat Host
Ambivert
Chronically III
Empath
Parent
Susanna Kenyon-Muir
she/her
CEO, The Awareness Academy Ltd
Extrovert
Empath
Expat / Immigrant
Burnout
Ex-Corporate
Ali Anderson
she/her
Motherhood Routine & Lifestyle Coach
Ambivert
Burnout
Parent
Empath
Kennedy Profaizer
she/her
Subconscious + Identity Coach for Women leaving their 9-5
Chronically III
Empath
Burnout
Mental Health Cycles
Ex-Corporate
Nicole Vida
she/her
Health & Lifestyle Coach
Chronically III
Burnout
Single Parent
Ex-Corporate
Expat / Immigrant
Yvonne Bignall
she/her
Embodied Self-Leadership Guide/Coach, Facilitator & Speaker Helping midlife women pause, notice, and return to lead the next chapter of life with embodied wisdom.
Ex-Corporate
Person of Color
Single Parent
Extrovert
Barbara Doane
she/her
Career & Business Coach
Introvert
Burnout
Ex-Corporate
Advice
Community
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Revie is the first curated personal growth platform for ambitious women who want real support across every area of their life. But it’s more than matchmaking - Revie is changing the way women approach coaching altogether.
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